The Brief

Nostra was looking to announce and promote their new partnership with Melbourne City FC on the big screen at their upcoming games. They wanted to set themselves apart from the other ads playing in the stadium to capture their audience's attention.

The Format

• 1 x 30sec TVC

• 1 x 15sec TVC

• 4 x 10sec Social Cutdowns

The Execution

To fully utilise the partnership with Melbourne City and create a unique distinction between Nostra and other partner ads, we developed a concept centred around their high profile players announcing the partnership with an action packed dynamic transition to their latest home designs. Finally finishing with high quality lifestyle scenes to fully encapture their beautiful home designs.